20 Oct 2015
Funny about ASOS as when I spoke to Lord Waheed in 2011 about doing bigger sizes he said that ASOS was so successful because it stuck to its target market ie young and thin. At that time CURVES had only about a dozen items! By the following season they had increased their offer to 100's of new things - and now 1000's.! and so it seems he did reflect on what I said to him in 2011 - that BIG girls just want what everyone else wants. Good for everyone! See Guardian 20th October 2015 for full article - or click on the image below.?